Top Jobs to be Done Books (JTBD)

Looking for book recommendations related to the Jobs to be Done (JTBD) framework? Review these innovation and design thinking minded reads here!

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Reverse Brainstorming Training: An Innovation and Design Thinking Tool

Find training resources and templates for the reverse brainstorming technique at Innovation Training, your resource for all things innovation and design thinking.

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Nominal Group Technique Training

Learn about this group problem-solving and solution generating approach.

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Brainstorming rules for brainstorming sessions

Brainstorming Rules (What are the Rules for Brainstorming Sessions?)

“Brainstorming” as a concept was originally devised by Alex Osborn as a group ideation activity. Today, many people just consider individual idea generating (or thinking) as brainstorming – when it was originally meant to be a group experience…a brainstorming session. Alex Osborn’s book Applied Imagination: Principles and Procedures of Creative Problem-Solving is a classic foundational…

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